With preliminary analytics from a range of email senders, around 13% of openers in the native iOS 13 mail app use Dark Mode. Unfortunately, email clients don’t publish documentation to help email developers.
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The developer documentation gives details on how to stop this from happening in your app’s user interface, but you have to actively choose to not switch to Dark Mode. So if a user chose to work in Dark Mode, all apps would be made dark by default. In the last year, big operating systems such as Mac OS and Windows 10 all made apps default to the systems color choice. This flowed into Pocket’s website and other apps soon followed, with Twitter enabling night mode in 2016.
The first modern use of Dark Mode was in the app Pocket in 2012-designed to help users save tidbits from around the internet to read when the user had time, which made sense, as a display with a black background and white text is much easier on the eyes when in darker rooms, like when reading in bed. With Cathode-ray tubes, this was the best display you could get. What we now know as Dark mode used to be how a computer display looked originally. There are numerous articles on the web dispelling Dark Mode as good for all day use, whilst others sing its praises. The benefit of Dark Mode is the ease of strain on your eyes, especially at night or in dark conditions. Dark Mode inverts the colors on your device to decrease the amount of light on your screen, most commonly, inverting a white background and black text to a black background with white text.
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